European PR & communications

For tech companies that need to get their messages across in Europe – without getting lost in translation

My name is Ilonka Waterdrinker and I am your Dutch and English PR expert specialising in tech companies that do business internationally. I help ambitious tech businesses communicate better and make sure your messages don’t get lost in translation.

You can find out all about me and how we could work together on my How I help page, but here is a quick overview:


PR services

Whether you need to let people in new European markets know about you and your brand, or want to scale up your existing PR and communications activities, I can help.

PoweR hour

Do you need fresh, new ideas to boost your PR efforts?

My PoweR Hour sessions are specifically designed to help you get unstuck, come away with new thinking or a clear plan of action to take your European PR activities to the next level.

PR training

PR is not rocket science but there definitely is a skill to it.

My PR training will give you a better understanding of how best to use PR in your business and hands you practical tools you can start using straightaway.


I’m so chuffed with the nice things past and current clients have to say:

“Safe in your hands”

“You had a great style (free of bullshit!!) and it always made me feel we were safe in your hands.”

Peter Brookes-Smith, Managing Director of Objectivity

“Increased our overall PR coverage in a short period of time”

“Dedicated, professional and an absolute pleasure to work with. Ilonka has managed to increase our overall PR coverage in a short period of time. Furthermore, Ilonka is a great writer and seems to enjoy getting a deep understanding of what her clients do. I would highly recommend Ilonka.”

Jaime Essed, Founder of Oh My Mood

“The campaign was nominated for best B2B campaign”

“Ilonka helped us launch a new brand and over-delivered every step of the way. Her proactive, solutions focused approach saw her easily smash all KPIs. Thanks to her hard work, the campaign was nominated for best B2B campaign at the PR Week and PRCA Awards. A pleasure to work with. I’d hire her again in an instant.”

Hew Leith, Account Director at M&C Saatchi PR

“Instrumental in getting media coverage for us”

“Ilonka is a dedicated PR professional who was instrumental in getting media coverage for us last year. She has a persistent and dedicated approach to her work; happy to go the extra mile if required to ensure work is delivered on time and to meet agreed objectives. I would happily recommend Ilonka as a key extension to any marketing team that is looking to outreach content for media coverage.”

Karen Manning, Marketing and New Business Manager at The Equimedia Group