Well PR client Oh My Mood


A big welcome to new client Oh My Mood UK Ltd, a new digital health company founded by Dutch national Jaime Essed. Well PR has been tasked to help build their brand and raise awareness within the UK market using media relations and content creation.

Jaime and his team want to shake up mental health provision by introducing a ‘blended care’ approach to make mental health care more effective and easily accessible.  When three in four mental illnesses start in childhood, yet 75 per cent of young people with mental health problems don’t receive the treatment they need, it’s not difficult to see how Oh My Mood can make a difference.

As a mental health interventions provider, Oh My Mood develops blended care pathways, where digital solutions support face-to-face therapies. This approach improves the quality of care and makes mental health therapy scalable and more efficient. It additionally eases the strain on care practitioners without adding pressure on NHS budgets.

The company will work with clinicians, universities and digital health platforms globally to make evidence-based blended care pathways available to large audiences of mental health therapists and service users.

Oh My Mood has based itself in the North West of England as its base because the region provides easy access to some of the UK’s best research universities.

Naturally, we introduced Oh My Mood to the local and digital health press and achieved coverage in BDaily, Click Liverpool, Digital Health Age, Invest Liverpool and The Journal of mHealth amongst others.

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