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Rocking our PR expertise in the Rockstart AI accelerator programme

We are beyond excited to be part of the Rockstart AI accelerator programme as a marketing & communications expertise mentor. Netherlands-based Rockstart recently announced its second cohort of Artificial Intelligence startups embarking on a six-month programme to build or refine their products, connect with potential investors and customers and take their startups to the next level. “The mentors will support and guide the startups chosen for this year’s program through the challenges of technology and business development.” The nine startups taking part in the Rockstart AI 2018 programme are: Agrex AI (India) – transforms visual data into actionable business intelligence. It

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Well PR client Oh My Mood

A big welcome to Oh My Mood UK

A BIG WELCOME TO OH MY MOOD UK A big welcome to new client Oh My Mood UK Ltd, a new digital health company founded by Dutch national Jaime Essed. Well PR has been tasked to help build their brand and raise awareness within the UK market using media relations and content creation.

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Ik zoek een PR bureau in het Verenigd Koninkrijk

Ik zoek een PR bureau in het Verenigd Koninkrijk

Ik zoek een pr bureau in het verenigd koninkrijk Je hebt een leuk en succesvol bedrijf en de volgende stap is internationaal uitbreiden naar het Verenigd Koninkrijk. Of misschien ben je al internationaal actief en is nu de tijd aangebroken om je beter te profileren door middel van public relations. Maar waar begin je met zoeken? Hier zijn vijf suggesties om het juiste PR bureau te vinden binnen het Verenigd Koninkrijk. Het is natuurlijk een optie om zelf de PR en marketing in hand te houden, maar niet elk bedrijf heeft hier de mankracht voor. En ondanks dat Nederlanders befaamd zijn om

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Why you should never ask for copy approval

WHY YOU SHOULD NEVER ASK FOR COPY APPROVAL PR is a powerful tool to strengthen your brand, increase exposure and build trust. It can be tempting to remain in full control of the message and ask for copy approval after a successful interview, but this will go down like a lead balloon. Just ask Clare Balding and her team who recently faced the scorn of a journalist who felt her integrity was called into question. For the sake of balance, I will add that Clare Balding strongly denies the accusations levelled at her, but interviewees should take notice to avoid

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Winner Amber Vodegel (centre) with Anouska Ramsay from Capgemini UK (L) and host Lucy Porter (R)

Amber Vodegel wins First Women in Healthcare Award

AMBER VODEGEL WINS FIRST WOMEN IN HEALTHCARE AWARD Well PR helped client Amber Vodegel, COO and co-founder of Health & Parenting, win the inaugural Healthcare Award in the First Women Awards with a compelling entry. The First Women Awards, held last week in association with the CBI and Real Business, is a distinguished programme that inspires the next generation, fuels entrepreneurial passion and galvanises women to be a force for change. Amber won the award for Health & Parenting’s Pregnancy+ app, which is the world’s second most downloaded pregnancy app with more than 12 million downloads.

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What is PR, anyway?

WHAT IS PR, ANYWAY? Chances are that when you hear the word PR you think of a business sending out a press release and that’s that. Well, as it turns out there is a lot more to public relations, so keep reading. Let’s get the ‘boring’ part out of the way first. There are as many definitions of PR as there are letters in the alphabet, but personally I like the following from the PRCA: Public Relations, or ‘PR, is all about the way organisations communicate with the public, promote themselves, and build a positive reputation and public image. The

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about us

Well PR is a virtual PR & communications agency. Our mission is to help brands tell their story in the voice of their target audience. We bridge linguistic and cultural gaps for improved communications, which helps our clients with (international) business growth, increased awareness and improved trust.

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